GM Honors Vets, Expands Military Discount

General Motors, parent company of Cadillac, Buick and GMC, commemorated Veterans Day by expanding their military discount program.

In the past, GM has only offered discounts to members on active duty, reservists, retired service members and their spouses. The automotive giant has chosen to broaden this program – effective immediately – to encompass veterans within a year after they have been discharged.

“We wanted to accommodate the large numbers of returning veterans from Iraq and Afghanistan and the impending draw down of service members from all branches,” said Linda Stouffer, GM marketing manager for vehicle purchase programs said in a release. “The GM Military Discount Program is just one way we thank the millions of servicemen and women struggling to balance the needs of their families and service to their country.”

Many Buick and GMC models are eligible for military preferred pricing, which can be combined with other company programs. Veterans only need to bring their discharge papers to any participating dealer.

GM is a proud supporter of the military, employing more than 5,000 veterans and serving as a sponsor of the U.S. Chamber of Commerce’s Hiring Our Heroes initiative.

To learn more about the GM Military Discount Program, head on down to Arnie Bauer and one of our team members would be more than happy to explain the program as well as set up a test drive in the eligible vehicles.

Source: General Motors

Photo Courtesy of Truckin

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